Glossary, Continued
M (Continued)
MARS COLORS—Artificial earth colors.
MASKING—To block out a portion of an illustration by pasting paper over
it to prevent it from reproducing.
MASKING TAPE—An opaque, paper tape used to cover the edges of a
picture while painting and to fasten artwork temporarily to a drawing board.
MASTER—An original typed, drawn, or typeset copy intended for
reproduction.
MAT—A cardboard or paper decorative enclosure around a picture.
MATCH DISSOLVE—Holding one element on a screen as one scene
dissolves into another.
MATTE—Dull or without shine.
MATTE PRINT—A print having a dull finish.
MATTE SCREEN—A projection screen with a dull surface to reduce glare
from overhead lights.
MEASURE—The length of a line of type measured in picas.
MEATBALL —See BULLET.
MEDIA INTEGRATION—Also called MULTIMEDIA. Mixing various
presentation devices in the same presentation.
MECHANICAL —A page or layout prepared as an original for
photomechanical reproduction.
MECHANICAL DRAWING—A method of drawing using precision tools to
produce mathematically precise layouts, diagrams, and engineering drawings.
Continued on next page
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